Internet and business 2001/2002/ Edited by Robert W. Price
Tác giả : Edited by Robert W. Price
Nhà xuất bản : McGraw-Hill
Nơi xuất bản : Guilford
Mô tả vật lý : 230p; 27cm
Chủ đề : 1. 2001/2002. 2. Business. 3. Computer. 4. E-Business. 5. Economic. 6. Economical science. 7. English. 8. Information. 9. Internet. 10. Internet advertising. 11. Internet marketing. 12. Marketing. 13. Strategies. 14. Web technologies.
Thông tin chi tiết
| Tóm tắt : | This book is about surviving the E-Business tidal wave, deciding on E-business models and strategies, integrating the chain with web technologies, creating marketing and branding strategies in the new economy, building communities and enhancing consumer experiences, going global and reaching out through the net, |