Essentials of retailing/ Michael Levy
Tác giả : Michael Levy
Nhà xuất bản : Irwin
Nơi xuất bản : Boston
Mô tả vật lý : 466p; 25cm
Chủ đề : 1. Competition. 2. Customer. 3. Economic. 4. English. 5. Management. 6. Merchandise. 7. Retail trade. 8. Trade.
Thông tin chi tiết
Tóm tắt : | The development of new retail formats and location opportunities to satisfy these changing needs, and the emergence of new technologies that dramatically affect retail operations. Some of these changes in the retail environment and industry discussed in the text are: new retail formats, changing customer nedds, service retailing, new technologies provide more information |