Dynamics of competitive strategy/ Ken G.Smith,Curtis M.Grimm,Martin J.Gannon
Tác giả : Ken G.Smith,Curtis M.Grimm,Martin J.Gannon
Nhà xuất bản : Sage
Năm xuất bản : 1992
Nơi xuất bản : London
Mô tả vật lý : 211p.; 20cm
Chủ đề : 1. communication. 2. competitive. 3. dynamics. 4. education. 5. environment. 6. industry. 7. information. 8. logy. 9. methode. 10. teach. 11. thory.
Thông tin chi tiết
Tóm tắt : | Thid book consists of a communication information thoery, a methodology for studying competitive actions and responses, firm reputation and rivalry, competitive actions and rivalry, responders and rivalry, industry environments and rivalry, competitive moves responses and organizational performance. |